Princess Cruises has always played up the Love Boat angle. After all, this LA-based company was the one that Love Boat producers turned to for help with the show. (And the Love Boat was a Princess ship.)
Now Princess has opened its own Department of Romance. I guess if you're an LA-based cruise line, you can have departments like that at your company. The idea was to bring together some love experts to help Princess develop and market singles and romantic voyages.
So who's on the committee? Gavin MacLeod, for one, the old Love Boat captain himself. Trish McDermott, a relationship expert (featured on 60 Minutes, The Today Show, CNN and places like that), the venerable Dr. Ruth Westheimer, and Alba Carreras, a cruise "wedding expert." Ms. Carreras literally specializes in helping folks set up memorable events if they want to get married on a cruise ship.
So what is this department doing? Check out the Princess website which now features a virtual romance section. Here you can get information aimed at the romantic traveler. Princess will also be launching a new addition to its enrichment cruise series, "Become a Certified Romantic." It's part of its Scholarship@Sea learning program and is designed to help couples rekindle their passions. Oh, and Princess cruise passengers can order Romance by Room Service, a package that involves, among other things, strwing fresh rose petals on the bed.
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